 |
 |
 | |
 A bottle of French Chablis is made from 100% Chardonnay. Wines named Chablis that are produced outside of France are nothing like the French originals. In this case, it is a generic term used for inexpensive wines that can use any number of grape varieties, including red. |
|
||
 |
 |
| Home |  |
What's New July 28, 2010 NB Liquor announces two-year financial commitment to MADD Canada FREDERICTON (CNB) – NB Liquor announced today that it will be making an investment during the next two years to support multiple campaigns and programs by Mothers Against Drunk Driving (MADD) Canada to stop impaired driving in New Brunswick. “NB Liquor has shown true leadership in promoting the anti-drinking and driving message to our youth,” said Premier Shawn Graham. “New Brunswick was the first and only province to educate young people in both official languages about the dangers of drinking and driving through the high school assembly program.” NB Liquor will be contributing a direct investment of $200,000 and is committing to make an additional $162,000 to MADD Canada and its New Brunswick chapters through in-store community donation programs. The two year commitment also includes 50 per cent of revenues from the sale of reusable bags. The funding will be divided among various programs, including the production and delivery of MADD Canada’s multi-media assembly program to all English and French high schools in the province. “NB Liquor’s contributions to the fight to stop impaired driving are significant,” said Andy Murie, chief executive officer, MADD Canada. “From its social responsibility programs and measures to prevent alcohol sales to minors, to its very generous support of MADD Canada chapters and programs, NB Liquor is a valued partner in the effort to prevent impaired driving in New Brunswick.” A community donation campaign begins today, Wednesday, July 28, and runs until Saturday, July 31. Two previous donation campaigns raised more than $74,000 from New Brunswickers for MADD Canada’s high school multi-media programs and the New Brunswick chapter’s 911 programs. All funds donated through the corporation’s 127 coin boxes located at cash lanes in the province are directed to MADD Canada. NB Liquor’s social responsibility goal is to deliver 300,000 messages per year to New Brunswickers. NB Liquor and MADD Canada premiered the French multi-media program Fini, in September 2009. About NB Liquor Alcool NB Liquor is a Crown corporation with annual sales of $394.8 million, a network of 478 retail stores, 72 licensed agency partners, 640 employees and more than 1,950 regular listed products. About MADD Canada
MEDIA CONTACTS: Nora Lacey, NB Liquor 506-292-2647; Andy Murie, chief executive officer, MADD Canada, 1-800-665-6233 (extension 223); Deb Kelly, MADD Canada, 1-800665-6233 (extension 240). July 27, 2010 NB Liquor: store hours for New Brunswick Day FREDERICTON (CNB) – NB Liquor has announced its store hours for the New Brunswick Day holiday. The following stores will be open on Monday, August 2, from noon to 5 p.m.:
· 53 Vaughan Harvey Blvd., Moncton; · 513 Régis St., Dieppe; · Parkway Mall, Saint John; · 1150 Prospect St., Fredericton; · 575 Victoria Rd., Edmundston; · 625 St. Peters Ave., Bathurst; · 210 King St., St. Stephen; · 100 Water St., St. Andrews · 644 Main St., Shediac.
The remaining 39 stores will be closed. NB Liquor's 72 agency outlets will be open on Canada Day, but hours may vary from location to location. Customers are invited to visit the store locator website for a complete list of store locations, hours of operation and services offered by NB Liquor. LINK: · NB Liquor: www.nbliquor.com MEDIA CONTACT: Nora Lacey, communications, NB Liquor, 506-452-6453. June 25, 2010 New NB Liquor store opens in St. Stephen ST. STEPHEN (CNB) – The new NB Liquor store in St. Stephen officially opened today.. The store located in the Charlotte Mall at 210 King St. showcases the new retail merchandising concept that creates interior destinations. This approach provides a customer-friendly shopping experience and better uses of retail floor space. “NB Liquor is pleased to provide the residents of St. Stephen and area with a new and modern store – one that is more than double the size of the former location,” said Dana Clendenning, president and chief executive officer, NB Liquor. “The larger size and new layout is designed to improve the product display area, and there are now 200 more wine brands and 100 more spirit brands available for customers.” The store is more than 58 per cent larger 877 sq. m (9,441 sq. ft.) than the former location and features more than 20 per cent more products, including 688 brands of wine and 480 brands of spirits. The 214-sq.-m (2,300-sq.-ft.) walk-in cold room offers 160 brands of chilled beer and 89 brands of ready-to-drink beverages. Other changes include new, low-maintenance flooring, product and local historical mood pictures, a 2.4-m (eight-ft.) My World of Beer main floor display, new racking in the cold room and split end aisle displays providing better display and shopping. The store employs four full-time staff, two part-time and four casuals. It is open from 9 a.m. to 10 p.m., Monday to Saturday, and from noon to 5 p.m. on Sundays. MEDIA CONTACT: Nora Lacey, communications, NB Liquor, 506-452-6453. June 10, 2010 NB Liquor announces winners of safe grad financial support FREDERICTON (CNB) –NB Liquor continued its support of Safe Grad activities in the province with the announcement of the results of its third annual Safe Grad contest. NB Liquor has donated $20,000 to twenty high schools to support their Safe Grad activities. Top honours were awarded to Cité des Jeunes A.-M.-Sormany, Edmundston and Leo Hayes High School, Fredericton. Both schools submitted videos entitled “Finnisants sans accidents” and “Don’t let us fade away” respectively. Each school received $2,500. Developed by NB Liquor, the program is open to all New Brunswick high schools and alternative education sites. It offered students the opportunity to create and deliver a message about making responsible choices when celebrating high school graduation. “We were very pleased not only with the quantity of submissions, but also the quality,” said Dana Clendenning, President and CEO, NB Liquor. “The caliber of the submissions demonstrates that students want to celebrate their graduation safely to ensure a healthy start to the next important chapter in their lives.” According to the 2007 New Brunswick Drug Survey, conducted by the Department of Health, 79 per cent of Grade 12 students reporting drinking alcohol at least once during the previous 12 months. Schools were required to present submissions in a video, brochure, poster, PowerPoint or song format. The submissions had to convey appropriate messaging associated with teens and high school graduation celebrations. Each school was eligible to receive a cash prize to be used toward 2010 Safe Grad celebrations. Entries were evaluated on content, originality, theme, marketability and potential impact on awareness. The 20 schools who received donations towards their Safe Grad activities were:
Cite des Jeunes A.-M.-Sormany, Edmundston Leo Hayes High School, Fredericton Nackawic High School, Nackawic Doaktown Consolidated High School, Doaktown Polyvalente W.-Arthur-Losier, Tracadie-Sheila Polyvalente Thomas-Albert, Grand Falls Tantramar Regional High School, Sackville Sugarloaf Senior High School, Campbellton JMA Armstrong High School, Salisbury L’École Mathieu-Martin, Dieppe Sussex Regional High School, Sussex Oromocto High School, Oromocto Minto Memorial High School, Minto Polyvalente Louis-Mailloux, Caraquet Blackville High School, Blackville École L’Odyssée, Moncton Polyvalente Aux quatre vents, Dalhousie Harbour View High School, Saint John Bathurst High School, Bathurst Carleton North High School, Bristol
The top two submissions have been uploaded to Youtube. Leo Hayes, Fredericton : http://www.youtube.com/watch?v=N4n_yvITyvo Cité des Jeunes A.-M.-Sormany, Edmundston : http://www.youtube.com/watch?v=nNlDohwg4qc MEDIA CONTACTS: Nora Lacey, Alcool NB Liquor, 506-452-6453
June 3, 2010 NB Liquor wins national award FREDERICTON (CNB) – NB Liquor has collected its first national award from the Retail Council of Canada (RCC) for retail employee development – large chain. This was the first national award for NB Liquor. NB Liquor won the award for its Retail Innovation Service Excellence (RISE) program in a category that included Holt Renfrew, Shopper’s Drug Mart, The Home Depot and the Nova Scotia Liquor Commission. RCC presented the award to NB Liquor at the Excellence in Retail awards dinner held as part of STORE 2010 - Canada’s Retail Conference. “During the past 18 months, we have instilled a customer-first culture throughout the corporation,” said Dana Clendenning, president and chief executive officer, NB Liquor. “Our vision is to be recognized as a high performance retailer, engaging employees in service excellence and we are thrilled to have been recognized on a national level.” NB Liquor implemented RISE, a retail service program, in keeping with its goals to build customer relationships and increase revenue. The program: · improved product knowledge training and customer service; · implemented balanced scorecard reporting; and · coached store managers and assistant managers in leadership. RCC issued the following statement about the award presented to NB Liquor: With [NB Liquor having] more than 600 employees across the province with an average tenure of 17 years, RISE was a sizeable and important initiative to undertake. The result: an integrated, bilingual employee training and development system that improved revenue, enhanced the customer experience and engaged employees in service excellence. NB Liquor is a Crown corporation of the Province of New Brunswick, with annual sales of $394.8 million, and a network of 48 retail stores, 70 licensed agency partners, 395 permanent and over 200 casual employees and 1,983 regular listed products. While responsibly hosting New Brunswick's beverage alcohol experience, Alcool NB Liquor's vision is to be recognized as a high-performance retailer, engaging employees in service excellence. The RCC, established in 1963, is a not-for-profit, industry-funded association representing more than 40,000 retail companies of all kinds in Canada MEDIA CONTACTS: Nora Lacey, communications, NB Liquor, 506-452-6453, nora.lacey@anbl.com; Mark Beazley, director, communications, Retail Council of Canada, 416-922-0553 (extension 228), mbeazley@retailcouncil.org.
May 28, 2010 NB Liquor opens renovated Moncton storeMONCTON (CNB) – The renovated NB Liquor store at 936 Mountain Rd. in Moncton was officially opened today. The event was attended by Local Government Minister Chris Collins, Moncton City Councillor René Landry, NB Liquor senior vice president Richard Smith and other dignitaries and staff. “This newly renovated store provides the residents of Moncton with a modern store that features NB Liquor’s new retail merchandising plan,” said Dana Clendenning, president and chief executive officer, NB Liquor. “The new store layout is designed to showcase a modern retail merchandising concept that creates interior destinations. This approach provides a customer-friendly shopping experience and better use of retail floor space.” The store covers 944 sq. m (10,163sq.. ft.) and features 1,600 products, including 770 brands of wine and 520 brands of spirits. The 219-sq.-m (2,357-sq.-ft.) walk-in cold room offers 200 chilled beer brands and 110 ready-to-drink beverage brands. A 2.4-m (eight-ft.) My World of Beer main floor display features the imported beer section. Other innovative changes include new low maintenance flooring, product and local historical mood pictures, new racking in the cold room and split-end aisle displays providing better display options. The store employs nine full-time and 12 casual staff, and is open from 9 a.m. to 10 p.m. from Monday to Saturday. The store is closed on Sundays. “The renovation of this store is the latest example of how NB Liquor is moving toward its vision of becoming a high-performance retailer, engaging employees in service excellence,” said Clendenning. MEDIA CONTACT: Nora Lacey, communications, NB Liquor, 506-452-6453.
|
||
| General Info | Services | Products |
Stores | Licensees |
Suppliers | Festivals & Events | Social Responsibility What's New | Links | Email Us | Site Map | Department Structure | Org. Chart | Home |
||
|
Copyright Alcool NB Liquor | Website Terms of Use |
Design By: Maven New Media |
||